In this meeting, Jerry Suhrstedt discussed the challenges of the current job market and the frustration of job seekers.

He proposed a shift from job hunting to starting a consultancy or agency, highlighting the benefits and opportunities it offers.

Jerry provided steps to get started, including defining a niche, building a brand, and client prospecting, while addressing common challenges and encouraging individuals to overcome their fear and take control of their career.

• - Jerry Suhrstedt introduced himself as the host of the Jerry Rig Business Marketing podcast and the founder and CEO of Sumolab Total Business Marketing.


• - The current job market is tough, with high competition, ghosting from recruiters, and fake job postings.


• - There are approximately 7.1 million job openings in the United States, presenting an opportunity for starting a consultancy or agency.


• - Starting your own business, such as a consultancy or agency, has similarities to a W2 job but offers more control over income and career trajectory.


• - Steps to get started include defining your niche, building your brand, creating your offering, and client hunting through proposals and networking.


• - Overcoming challenges such as managing uncertainty, handling rejection, and balancing work and life are important in running your own business.


• - Jerry shared success stories of individuals transitioning from being laid off to starting their own businesses.


• - The importance of leveraging existing skills and expertise in a specific area was emphasized.


• - Marketing and lead generation through platforms like LinkedIn, Facebook, and Google ads were discussed.


• - The need to overcome fear and take a leap to build something on your own terms was highlighted.


• - Common challenges in running your own business, such as managing uncertainty and handling rejection, were addressed.


• - The importance of work-life balance and setting boundaries was emphasized.


• - Jerry encouraged individuals to start client hunting and spend less time job hunting.


• - Contact information was provided for further discussion or inquiries.